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Bet9ja’s meteoric rise to become the biggest betting platform in Nigeria mirrors how subscribers on the platform can rise to great wealth by winning stupendously on the Bet9ja Nigeria sports betting site. Trading under the KC Gaming Networks Limited company and launched 10th September 2013, by 2016 KPMG reported that Bet9ja was posting a turnover of over $10m monthly. As at September 2018, Bet9ja’s online betting platform was the second most visited website in Nigeria, coming in behind only google.com. My interest was piqued by Bet9ja’s rapid rise to the top of the online sports betting industry in Nigeria and I set out to find out what was responsible for such a rapid ascent to the top of the industry.


Factors responsible include good selection in sports betting market, hugely competitive odds, easily navigable website, ease of deposit into and withdrawal from accounts, juicy bonus offers and promotions, live-in-play betting, and excellent customer care services. Extra toppings in the form of the supply of a large cache of statistics and results of games are also available on the Bet9ja website.

Markets on Bet9ja

Bet9ja is stocked to the brim with betting markets; in fact, one of its chief competitive advantages is the multiplicity of its market offerings. On the Bet9ja homepage, some of the offerings include soccer, soccer specials, goal scorers, antepost soccer, tennis, basketball, American football, baseball, handball, rugby, volleyball, motorsport, ice hockey, cycling, Aussie rules, beach volleyball, boxing, cricket, darts, floorball, futsal, golf, MMA and politics. The depth of the range of offerings on Bet9ja is made more poignant by the presence of politics in the mix of events traded on the platform. Soccer, as usual, is the premier offering on the Bet9ja website, it features as a top bet with a listing of some of the games listed for the day.

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Soccer

Football (also called soccer) is the most popular sport in Nigeria, widely watched and played by a vast majority of the population. This has provided a rich pool for soccer betting in Nigeria. Bet9ja is meeting this need with the wide and vast soccer market available on its platform. English football with its triple competition offering of the Premier League, FA Cup, and League Cup provides very rich pickings for betting buffs. All three competitions feature prominently on Bet9ja’s website. La Liga from Spain, Serie A from Italy, the Bundesliga from Germany, and Ligue 1 from France make up the list of elite European league markets on Bet9ja.

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Market offerings from other European Leagues

Bet9ja is awash with a plethora of football leagues from across Europe, clicking on the soccer button on the home page brings to view a bevvy of leagues from across the continent. The Dutch Eredivisie, Portuguese Primeira Liga, Belgian Jupiler, Norwegian elliteserien, Lithuanian A-Lyga, Greek Super League, Finnish Veikkansliga, Romanian Liga 1, Scottish Premier League, Turkish Super Lig, Swedish Allsvenskan are some of the leagues available from the soccer menu. Also available from the soccer menu are leagues from Bulgaria, Croatia, Czech Republic, Denmark, Ireland, Russia, Slovakia, Switzerland, and Ukraine keep Bet9ja teeming with football action on every day of the week.


Lower divisions of the football league of some European countries also feature on the list of football market offerings on Bet9ja. From England, competitions like The Championship, League One, League Two, National League North and National League South are in the mix. Also, The Isthmian Football League, Premier Division, Southern Football League and Northern Premier League complete the lower division league package from England on Bet9ja. Spain supplies Segunda Division, Tercera Division,  and the Segunda B, Italy has Serie B, C, and D. France have Ligue 2 and Germany provide 2 Bundesliga, 3. Liga and a slew of regional leagues to boot.

Football leagues from around the world

South American football leagues feature prominently on the soccer markets offered by Bet9ja on its platforms. The Brazilian Campeonato, Argentine Primera Division, Venezuelan Primera Division, Peruvian Primeira Division, Chilean Primera Division and Colombian Apertura supply matches featured on the Bet9ja website. Asian football with The Chinese Super League(popular due to the fact that some of Nigeria’s national team players ply their trade their), Iranian Persian Gulf Pro League, Japanese J-League, Malaysian Premier League and Saudi Arabian Premier League, featuring on the list of markets is also well represented on the platform.

Major League Soccer from the United States of America, Mexico’s Primera Division, and El Salvador’s Clausura make up the North and Central America market contingent on Bet9ja. The Egyptian Premier League and the South African Premier Soccer League are the featured markets from the African continent. International club competitions such as the UEFA Champions League, UEFA Europa League, CONCACAF Champions League, and Copa Sudamericana are some of the other top betting markets on the platform.

International football and Women’s football markets

Nigeria’s national teams’ games are hugely popular events in Nigeria and they offer big betting events with big bonuses attached to them for the subscriber on Bet9ja. So also, are the international events they play in, ranging from the World Cup, African Cup of Nations and the various qualifiers for them. The junior sides also regularly qualify for the World Cup at their age grade level with the National under 17 team, the Golden Eaglets particularly successful with five global championships to their name. Betting markets are usually provided on the Bet9ja website when such events which are usually biennial appear on the calendar.


One exciting feature in the vast array of Bet9ja’s football betting markets is the availability of women’s football on the roster. The Dutch Women’s league (Eredivisie Women), Scotland Premier League 1, Women, Brazilian Campeonato Brasileiro, Italian Serie A1 women, and Mexico’s Liga MX women are some of the exciting female football markets on offer.

Featured sports on the Bet9ja website

Basketball is a hugely popular sport in Nigeria with both the senior Nigerian male (D’Tigers) and female (D’Tigress) teams going on to record some success on both the global and continental arena in recent years. America’s NBA where some of the players ply their trade has a burgeoning following among Nigeria’s sports enthusiasts, Bet9ja provides an outlet for those who want to follow and wager on their favorite teams and superstars. The Euroleague, Spanish Liga ACB, Greek Basket League, Turkish Basketball Super Ligi, Novo Basquete Brasil, and Argentina’s Liga National de Basquet are some of the other exciting basketball actions featured on the Bet9ja website.

Tennis provides events from the ATP, Fed Cup, Challenger, ITF Men and ITF Women for tennis aficionados who want to put their knowledge of the game into a money earning use on the Bet9ja website. Nigeria has a strong tradition of being a powerhouse in Table Tennis on the African continent with its present star offering being Aruna Quadri who has gone on to some sort of global relevance in the game. Table tennis buffs have a platform on Bet9ja to bet on international table tennis events. MMA, motorsports, cycling, boxing, handball, volleyball and a host of other topnotch sporting action provide the rich pool of betting markets that the Bet9ja platform spoils its subscribers with.

Bet9ja casino and virtual games

Bet9ja has an exciting array of dazzling casino and virtual game offerings on both Bet9ja mobile and Bet9ja web. Casino options available on the platform include table games, live casino, TV games, arcade, roulette, numbers, and slots. Demo versions of those games can be tried before trying out with real cash. Virtual games (a very popular offering in Nigeria) include virtual football, virtual tennis, virtual horseracing, virtual dog racing, and virtual lottery. This surely is a great option if you are looking for a Nigerian online casino.

Bet types on Bet9ja

One of Bet9ja’s standout feature is the availability of a large variety of bet types on its platform. Football matches provides odds on events such as 1X2, double chance(a win or a draw for any of the two sides), over/under number of goals, handicaps(pregame goal deficits for any of the competing sides), halftime/full time scores, both teams to score(GG), and draw no bet. Some more bet types on football include highest scoring half, total goals, odd/even number of goals, match interval results, team to score first goal and last goal, double chance half time result, three combo bet type, penalty scored/missed, team to make first substitution, injury time goal, red card and exact number of cards.

Bet9ja registration

Registering on the Bet9ja computer version starts with a login on the Bet9ja website (www.bet9ja.com). Clicking on the “Register?” link would lead the would-be subscriber to the Bet9ja registration page. The account opening formalities include the provision and confirmation of an e-mail address. A checkbox for the subscriber to confirm that the subscriber is over eighteen (the legal age of betting in Nigeria) is filled too. Registering on the Bet9ja mobile site is just about as easy as it is on the computer version. The yellow icon with the text “Register” on the top left corner of the Bet9ja mobile site is clicked to kick off the process. A confirmation e-mail with a link for final completion is sent to the subscriber.

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Depositing into the Bet9ja account

Depositing into the Bet9ja account has been made easy through the multimodal payment methods developed for the platform. Payment can be made through bank apps, bank cash deposits, and ATM deposits. The online payment platforms include Interswitch, emailmoni, Quickteller, GT Bank, Polaris Bank, QPAY, NIBSS, Zenith Bank, and Providus Bank. Bank cash deposits can be made through Stanbic IBTC and ATM deposits through the many thousands of ATM terminals in the country. There are minimum and maximum deposit payments that can be made through those various payment methods. The minimum amount is a hundred naira and the maximum varies depending on the card type and the payment platform.

Withdrawing winnings on Bet9ja

Taking winnings out of the Bet9ja account is an uncomplicated undertaking. The subscriber simply logs in to his Bet9ja account and hover on the “My Account” button which reveals a drop-down list of options. Clicking the “Withdraw” option takes the player into the withdrawal interface, the amount to be withdrawn is specified (minimum amount is five thousand nairas). Other details required are a bank account, account number, account type and the name of the bank. On completion of the process above, the “Make Withdrawal” button at the bottom of the withdrawal window is clicked to activate the process. It may take up to 24hours to credit the bank account. No withdrawal fees are charged on bank transfers.

Playing the big stakes on Bet9ja

Learning how to play Bet9ja bets have been made easy by the navigable design of the website. Simply log in to the Bet9ja portal and you will be welcome with a list of the day’s feature matches tagged “top bets”. Top bets are drawn from many bet markets slated for the day. The odds attached to each probable outcome are also displayed. A click on an odd for an event adds the odds indicated for it to the bet slip. Bets could be single bet or multiple bets which are also called accumulators, with a betslip designed to take up to forty bets.  After making the choice of events, the bet has to be booked with a booking number issued for the bet slip.


The subscriber logs in to his Bet9ja account and input the amount of money to be staked for the bet slip. A click on the bet button locks in the bet and the amount indicated for the stake is debited from the subscriber’s account. The minimum amount that can be staked on a bet is a hundred naira while there is no cap on the maximum amount.

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Bonus offerings on Bet9ja

Bet9ja has exciting bonus offers for subscribers on its platform right from the point of registration. Starting with a 100% opening deposit bonus offer, subscribers can get up to a hundred thousand nairas in free bets when they complete their Bet9ja registration and deposit on the platform. For those who take the extra risk of accumulating games, there is a 170% multiple boosts for accumulator bets with a minimum of five selections.


Bet9ja’s jackpot game called Super9ja gives a jackpot prize of a hundred million naira jackpot for a correct prediction of the scores of 10 preselected games over the course of a week.

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Privacy, safety, and customer care

KC Gaming Networks Limited, the parent company of the Bet9ja Nigeria Sports Betting platform is licensed by the Lagos State Lotteries Board. It also holds the Sportsbook and Gaming License issued by the State of Osun. In addition to this, Bet9ja holds licenses to operate in all states where betting is permitted in Nigeria.  Data supplied on the Bet9ja platform is protected using Dell servers and Fortinet firewall and feature a Thawte SSL encryption certificate. A strictly adhered to privacy policy promises to ensure that all data supplied by the subscriber is treated with the utmost care.

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